Proxy Solicitation – Alliance Advisors https://allianceadvisors.com/zh-hans/ A full service proxy solicitation and corporate advisory firm Tue, 07 Oct 2025 10:12:05 +0000 zh-Hans hourly 1 https://wordpress.org/?v=7.1.2 https://allianceadvisors.com/wp-content/uploads/2023/01/cropped-favicon-32x32.png Proxy Solicitation – Alliance Advisors https://allianceadvisors.com/zh-hans/ 32 32 Case Study: Reverse Split, Retail Outreach https://allianceadvisors.com/zh-hans/nasdaq-listed-biotechnology-company/ Thu, 04 May 2023 07:47:22 +0000 https://allianceadvisors.com/nasdaq-listed-biotechnology-company/

Assignment and Challenges

The company was facing a vote to approve a reverse split which required an affirmative vote of majority of the outstanding shares. The company was facing a possible delisting because the stock price was in danger of falling below $1.00. With the meeting date passed and at the end of the first adjournment, the company had only 39% of the voting in favor.

The company was facing a difficult challenge with the responsiveness from shareholders. The declining stock price created an apathetic sentiment with a shareholder base largely held by retail shareholders, who are notoriously apathetic voters.

Solution

The company hired Alliance Advisors to take over the proxy solicitation from the original proxy solicitor at the onset of the 2nd adjournment period. Alliance Advisors analyzed the shareholder base and found a heavy concentration of retail shareholders, including non-US based shareholders.

Alliance Advisors designed and Retail Outreach Program that consisted of the following, but not limited to:

  • Priority mailings to the largest shareholders urging them to contact us to vote their shares.
  • Targeted calls to unvoted Non Objecting Beneficial (NOBO) shareholders urging them to vote over the phone with our operators.
  • Email messages to shareholders providing them with instructions on how to vote by email.
  • Text messages to facilitate vote by cell phone.
  • “Telegram” styled messages for international shareholders encouraging them to vote electronically.
  • Pre-recorded messages from the CEO explaining the benefits of voting FOR management’s proposals.

Results

Alliance Advisors delivered a majority of the outstanding vote by the final adjournment period. By Alliance Advisors delivering the vote on time the company did not have to undertake a costly process of a completely new shareholder meeting.

]]> Case Study: Say on Pay Vote Projection https://allianceadvisors.com/zh-hans/global-consumer-products-company/ Wed, 26 Apr 2023 12:33:58 +0000 https://allianceadvisors.com/global-consumer-products-company/

Assignment and Challenges

Our client is a member of the S&P 100 with a market capitalization north of $120 billion dollars. This high-profile consumer products company was facing three shareholder proposals and a contentious Say-On-Pay vote at their 2023 annual shareholder meeting.

Alliance Advisors was retained to provide this client with advisory services and proxy solicitation to maximize voting support for the Board’s recommendations. One of the Advisory tools that we applied to assist our client was a series of vote projections. This allowed the client to properly set internal expectations and to focus their engagement efforts with their shareholders.

Solution

Using our proprietary database and comprehensive knowledge of investor voting trends and policies, Alliance Advisors developed a very detailed analysis of the shareholder base. The data on the underlying shareholders and their voting policies served as the foundation of our vote projections.

Results

Alliance Advisors correctly predicted positive outcomes for our client on the four proposals below several weeks before the actual meeting date. Our projections were so accurate that three of the final voting results were within less than a 1% margin of the expected voting results.

]]> Case Study: Increase Authorized Shares. Retail Outreach, Proxy Solicitation https://allianceadvisors.com/zh-hans/nikola-corporation/ Wed, 26 Apr 2023 12:32:14 +0000 https://allianceadvisors.com/nikola-corporation/

Assignment and Challenges

Alliance Advisors was retained by Nikola Corporation to serve as proxy solicitation advisor for their annual meeting. Alliance Advisors was tasked with securing the vote requirement for the increase in authorized common proposal, which required a majority of the outstanding shares.

Nikola has a highly diversified shareholder base, which includes hundreds of thousands of small retail/ individual investors.

The challenge was that many NON-US custodians do not allow their underlying holders to vote in U.S. meetings, which reduced the pool of eligible shares that voting support could come from.

Solution

Alliance Advisors developed an outbound campaign strategy to the underlying retail investors to overcome voter apathy and secure voting support for the proposal.

Alliance Advisor’s campaign strategy consisted of outbound phone calls, reminder mailings, text messages, and e-mail distributions to unvoted shareholders. Since there was a large number of shareholders in the lower share ranges, we utilized our technology and focused on a web and text- to-vote initiative for this tier of shareholders.

Results

Alliance Advisors was able to maximize the voting returns in the lower share ranges in a cost-effective and efficient manner.

Shareholder approval was delivered allowing Nikola to increase the number of authorized shares from 600 million to 800 million shares.

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